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Verizon promoting prepaid service in NYC

I missed it! Apparently Verizon Wireless wants to make a splash with its prepaid service, at least in New York City. So on June 10, yesterday, when I roamed around the city all morning, they were offering 99 cent cab rides. True, there were only 40 cabs in the select fleet, but they were running to and from major destinations, but I just so happen to be walking up Fifth Avenue. You know, with the emblematic Apple Store. Anyway, I missed out, but it was still a quality promotion to bring awareness to Verizon’s 99 cent daily access charge. However, there will be another promotion later this month.

On June 23, Verizon will offer a Mr. Softee Ice Cream for 99 cents. Whoopee! This one I will not miss. The ice cream will be served from trucks at select points around the city, and if I find out exactly where before then, I’ll make sure to share it with everyone. Hopefully it’ll be a bit more summery by that point, and the ice cream will hit the spot on a hot New York summer day.

Best of all, this one will extend to the four major boroughs, so residents everywhere can take advantage of the deal. Hey, it’s a minor compensation for the blaring, horribly annoying song all these trucks play.

The strangest part about this promotion is that recently Verizon said that they wanted to concentrate on their postpaid offering. Has something changed between now and then? Or was the Verizon rep just misspeaking?