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Sprint could improve with top, bottom of cellular market

 

When speaking of Sprint’s situation, it’s in vogue to make fun of them. The have, after all, lost millions of subscribers over the past few years. But their recent pushes in both the high end and low end cellular markets could cause a turnaround. An article from Barron’s yesterday (via FierceWireless) notes that Sprint’s acquisition of Virgin Mobile helps its prepaid position, and its big WiMAX investment helps position it for high-end growth. Whether this comes to fruition is obviously unknown at this point, but for the first time in a long time Sprint has reason to be optimistic. They’ve set out their strategy. From here on out, it’s about execution.

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