Hi there! If you're new to the site, you may want to subscribe to the the feed.

We’ll be honest: we had never heard of H-E-B grocery stores until it had something to do with prepaid. That’s to be expected, we suppose, because we don’t live in Texas or Mexico, and those are only places where H-E-B exists. However, now that they’ve entered the prepaid game, our antennae have perked up.

H-E-B has teamed up with Austin-based Fusion Mobile to become their prepaid provider. That’s a nifty idea. Even niftier is that the phones and airtime cards are available right in the supermarket. “Lettuce, onions, chicken, cell phone…”

This isn’t some nuts and bolts offering, either. H-E-B is offering picture messaging, mobile web, and plenty of downloads. It looks like they’re in it for real. They’re even offering calls to Mexico for 2.5 to 5 cents per minute, which is remarkably lower than most other services.

Unfortunately, this does not bode well for Pocket Communications, who currently sell their phones and services in kiosks in the front of H-E-B stores. No official statement has been released on that issue from either H-E-B or Pocket, but if we were to guess, we’d say that relationship is tumbling down. Look for a severance if H-E-B expands significantly upon its already 1,000 subscribers.

[MySA.com] [H-E-B Mobile]

Posted By : Joe
Posted at : June 7th, 2007 - 11:01 am
Filed under : Prepaid Services