Virgin customers hip on ringback tones
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You know, I never understood the appeal of ringback tones. Maybe it’s because they were introduced when I was too old to care. I did enjoy music ringtones for a period (Wolfmother’s “Woman” was my song of choice), but even that novelty died rather fast — to the point where I cringe when I hear crappy-quality music blaring from someone’s cell phone speaker. Ringback tones are a totally new ballgame, though. The only person that hears it is the person calling you. So basically you’re dropping money for the enjoyment of others. That might be considered a “nice” act, but I think it’s kind of wasteful. But since it’s so damn popular, it appears my opinion counts for squat. Anyway, Virgin introduced these a few months ago, and they’ve become a huge hit on their network.





As I said last week on
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