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It seems there’s a competition a brewin’ in the prepaid realm. The four major players are stepping up their game, as they’ve all enhanced their offering within the past eight or so months. AT&T is the latest one to give prepaid customers more. The Pay As You Go side of their offering has a new deal: Unlimited MEdia Net. Yes, that means subscribers on the Pay As You Go plan can have the same offering as those on the Pick Your Plan side. It’ll cost the same, too, which is $19.99 per month. This is a good thing in more ways than one for not just AT&T customers, but anyone who is looking for an unlimited data plan.


GoPhone continues to tout unlimited service

Back in December, AT&T GoPhone ran some ads which I thought were pretty misleading. They kept talking about unlimited talk and unlimited text, but in reality GoPhone is not unlimited. If you pay a dollar per day, yeah, it’s unlimited to other AT&T customers. But there’s no mention of that. Even in this press release I got today — talking about a new advertising campaign featuring Meatloaf and Tiffany — there is no mention of the conditions under which their “unlimited” plan is limited.


AT&T suing prepaid phone traffickers

We knew this was a problem for Tracfone. People would go into Wal Mart, Target, wherever they sell prepaid phone packages, and buy a bunch of prepaid phones. Then they take those phones to a shop, modify them, and resell them for a profit. So not only are they making money on another company’s product, but they’re denying that carrier the services that they expect to come from those prepaid phone sales. AT&T is losing millions off these transactions, so it’s doing the America thing: It’s suing the resellers.


AT&T posts best ever subscriber gains

The rich just get richer. Yes, America’s No. 1 cell provider just wrapped up a stellar fourth quarter. As we headed into the holiday season, more and more people chose AT&T. Probably because of the iPhone. In any event, AT&T added 2.7 million customers in the fourth quarter. This is the greatest quarterly subscriber increase in U.S. wireless history. They added 2.4 million subscribers in the fourth quarter of last year.


AT&T now offering SIM-only deal

Openness. It’s going to be a buzzword in 2008. Carriers are trying to seem more consumer-friendly by making their networks seem more open to devices and applications. We saw this in late 2007 with Verizon’s announcement that they’d allow third-party phones and applications to be used on their network (though the phones still have to pass Verizon’s in-house muster). AT&T responded by saying that it has always allowed these kinds of devices on their network, so long as you had an AT&T SIM. Now they’ve taken it a step further, offering a SIM-only deal which allows you to keep your unlocked phone when you transfer to AT&T.


Is AT&T GoPhone falsely advertising?

We’ve gotten a number of emails over the past few weeks asking why our AT&T GoPhone review doesn’t mention that they now have unlimited talk and unlimited text. At first, these emails were confusing. Since when did AT&T go the way of Cricket, MetroPCS, and Boost Unlimited? We browsed around AT&T’s GoPhone page, but found nothing of the sort.

But then, during a rare occasion where I was watching TV, I saw an AT&T GoPhone ad — incidentally, starring Norm MacDonald and Steve Buscemi — where they advertised unlimited talk and unlimited text. This threw me for a loop for a moment. Watch the commercial yourself and see what you think:


AT&T releases best-selling ringtones

It seems everyone loves ringtones. Everywhere we go, we hear some song or another — though sometimes the sound quality is so poor we can’t make out which one. It’s to the point where we’ve been noticing in our user reviews that some people won’t sign up for a service based solely on the fact that they don’t offer a library of ringtones. AT&T, America’s most popular cell carrier, has announced the most downloaded ringtones of 2007.


Apple, AT&T sued over iPhone feature

Uh oh. You mean someone already invented that? It seems someone already invented everything, including visual voicemail, a major feature of the iPhone — and one that doesn’t work if you unlock it and use it on, say, T-Mobile. Inventor Judah Klausner, though his patent-holding company Klausner Technologies Inc., is claiming patent on the innovation, and is now seeking damages from AT&T and Apple. The estimate: $360 million.


3G iPhone available in 2008

We figured this would happen, but now AT&T CEO Randall Stephenson has made it official: The company, along with Apple, will release a new, faster iPhone next year. This one will function on AT&T’s 3G network, which seems to be growing by the day. This is good news for those who decided to play the waiting game with the iPhone rather than rush out and get one of the first generation models. We wonder, though, how first generation buys will react, though, seeing an upgrade offered a year after the original device was released.


GoPhone roaming available in Mexico

Traveling to Mexico? Now you can bring your AT&T GoPhone with you. The company announced this week that roaming will be available “as soon as subscribers enter Mexican territory.” It will be a seamless transition, and there will be no activation or special plans required. In addition, all features of your AT&T GoPhone will be available south of the border. This might prove convenient for Americans, as Mexico was the top international destination for U.S. travelers in 2006.