AT&T strong on prepaid adds
AT&T was the first major cellular operator to announce its third quarter results, and with good reason. They exceeded most analysts’ expectations, adding 2 million wireless customers for the quarter. Pertinent to our niche, 641,000 of them were prepaid, or 32 percent of the total. That’s particularly strong for AT&T, which isn’t known for its attractive prepaid plans. They did add a $60 unlimited talk and text plan, but that didn’t come until this month, so it wasn’t available for even one day of last quarter. With this new plan, combined with the normally expected sales boost in the fourth quarter, AT&T could see even bigger prepaid gains from October through December.
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Most of those adds were from tracfone. They are counted in AT&T’s prepaid stats.
Posted on October 23rd, 2009 at 12:49 pm
Wonder how many total subs Tracfone made and what percentage were Verizon/US Cellular on their cdma side and how many subs were on their Tmobile segment of the gsm network? Tracfone is doing well with Straight Talk too. With the increase in Verizon non roaming coverage, Walmart nationwide rollout and unlimited web added to their unlimited plan, they are going to be a big part of Tracfone and their new additions. Of course, they will counted as Verizon addons.
Posted on October 26th, 2009 at 6:02 am